Creative Options

About

Call us marketing nerds or geeks if you want, but we love what do. 

We love deep discussions among ourselves about the most minutia of all things marketing and advertising. We live it, breathe it and definitely love it!

We’re not the biggest agency, but we take a sophisticated approach that rivals those on Madison Avenue. And, we just don’t think in terms of advertising solutions, but more importantly to you, business solutions. We care about things like increasing revenue streams, meeting business objectives and reaching sales goals. In short, we solve business problems through marketing solutions.

So, if you want some nerds, geeks and passionate group of marketers on your side fighting for results, let’s talk to today, so you can hear the passion in our voices.

Call us marketing nerds or geeks if you want, but we love what do. 

We love deep discussions among ourselves about the most minutia of all things marketing and advertising. We live it, breathe it and definitely love it!

We’re not the biggest agency, but we take a sophisticated approach that rivals those on Madison Avenue. And, we just don’t think in terms of advertising solutions, but more importantly to you, business solutions. We care about things like increasing revenue streams, meeting business objectives and reaching sales goals. In short, we solve business problems through marketing solutions.

So, if you want some nerds, geeks and passionate group of marketers on your side fighting for results, let’s talk to today, so you can hear the passion in our voices.

Our History

Was it steel nerves or ignorant bliss? Maybe a little of both. Whatever it was, the early ’90s were not the best time to start an agency. But we did, and not only did we survive, we’ve been quite successful. Of course, an obsession with strategic thinking, creative excellence and top-level service can do that.

We were founded in 1992 as Creative Options Advertising. Work was initially design-related and geared toward development of collateral and direct mail. In 2007, David Drewitz opened a Dallas, Texas, office, and we became Creative Options Communications, a full-service advertising and public relations agency.

How did we do it? By putting our hearts in our business and delivering impressive results that help our clients meet their business objectives. And today, we continue to grow. We see every day as an opportunity, and we look forward to all the upcoming challenges. We look forward to forming strong partnerships and friends.

Let's Get Philosophical

LISTEN. LEARN. MAKE MAGIC

The cornerstone of our strategic planning process begins with the lost art of listening. Whether we’re developing a marketing plan and media relation strategies, by listening to you and your target audiences, we uncover many of the ingredients necessary to build a plan that meets your business needs.

Many agencies think they have all the answers. Our greatest strength may be in knowing that there are things we don’t know; therefore, we have fine-tuned the art of discovery. We believe this is an often overlooked or undervalued step in the strategic process.

Our research methodology MatchPoint™ Analytics allows the client and agency to craft the brand positioning strategy with much more certainty because it provides an understanding of where the brand is and identifies the strategic pathway to reach your business objectives.

Let’s work together and make some magic happen.

David Drewitz

Magic Wand Waver & Founder / Denver Office

Jack of all trades, master of them all. David has the ability to conceive, produce and manage everything.

David has helped hundreds of companies get the results they wanted through campaign conceptualizing, marketing, branding and brand management, corporate communications, media strategy/planning and public relations.

His 20 years of marketing and communications experience in the corporate, creative and the account service side of marketing and advertising give him the expertise to lead your marketing and advertising campaigns from start to finish, getting you the most bang for your marketing dollar.

Throughout his career, he has worked with a variety of companies in the Business-to-Business and Business-to-Consumer Categories, including some names you may know like: JC Penney, American Airlines, Dairy Queen, Bruce Floors, Pro-Cuts and Fort Worth Zoo.

But, as a small business owner himself, David’s passion is in working with small- to medium-sized businesses to help them become more profitable and establish their name in their community. David graduated with a bachelor’s degree in Marketing from the University of North Texas, but his education doesn’t end there. David is a lifetime student of marketing and as a self-proclaimed “marketing geek,” he makes it his mission to know what’s hot in marketing so you don’t have to. 

David Drewitz

Agency Experience

WORLD-CLASS EXPERIENCE FOR WORLD-CLASS BRANDS, BOTH BIG AND SMALL.

We’re extremely proud to have work with those whose brands are household words – and those we’re helping to become household words. We’ve serve astute marketers in a wide range of industries. And whether it’s consumer or b-to-b, we understand diverse audiences and help our clients find ingenious ways to reach them through all types of media.

We like to consider ourselves visionaries. Always have. Always will. True creative thinkers with an insatiable desire to push the envelope, using the latest customer research, technologies and creative designs. From our one-of-kind integrated marketing campaigns to business-building initiatives, we always get the job done. Beautifully. And with world-class experience like ours, we can help you increase your sales revenues, just like we did these companies:

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Tourism and Destination Locations

McCurtain County

McCurtain County Tourism Authority

New Braunfels

City of New Braunfels Convention and Visitor’s Bureau

Fredonia Hotel

Fredonia Hotel

Gristmill Logo

Gristmill Restaurant

Mozie's Logo

Mozie’s Restaurant

Financial

Oppenheimer Funds

Oppenheimer Funds

Extraco Bank

Green Bank

Business Bank of Texas

Economic Development

New Braunfels

City of New Braunfels

City of Cedar Park

City of Cedar Park

City of Kerrville

City of Kerrville

Retail and Multi-Location

Sport Clips Haricuts

Nhance Logo

Nhance

Titan Fence Company

Food and Restaurant

Pizza Inn

Pizza Inn Restaurants

Which Wich

Dickey's BBQ

Dickey’s BBQ

Carino’s Italian

Incredible Pizza Company

Gristmill Logo

Gristmill Restaurant

Mozie's Logo

Mozie’s Restaurant

Red River Beef Company Logo

Red River Beef Company

Healthcare and Medical

Health Yes Logo

Health Yes! Preventive Screening

Austin Regional Clinic

Austin Regional Clinic

The JOINT Chiropractic

The JOINT Chiropractic

Airport Dental Logo

Airport Dental

KM USA

KM – USA

Dyslexia on Demand

Dyslexia on Demand

International Isotopes

LOGISITICS AND TRANSPORTATION

Premier Trailer Leasing

Premier Trailer Leasing

Pegasus Logistics

Case Studies

THE RESULTS SPEAK FOR THEMSELVES!

MCCURTAIN COUNTY TOURISM AUTHORITY

McCurtain County

Using an integrated marketing mix, Creative Options was able to increase the tax revenues for McCurtain County Tourism Authority by over 40% in the offseason months. In addition, we generated over $177,000 in media coverage in just a 6-month campaign.

REGIONAL TEXAS RESTAURANT

Local Restaurant

Regional Texas restaurant hotspot applies MatchPoint™ analytics to their annual direct mail campaign. The result: a 43% improvement in response rate and a corresponding 103% increase in profits derived from the campaign relative to an average of the previous two years.

RUSTIC SPORTS BAR & GRILL

Sports Bar & Grill

Sports bar & grill applied MatchPoint™ analytics to their annual direct mail campaign. The result: a 234% improvement in response rate, $12,266.79 savings in mailer preparation and postage costs, and a 39% increase in the number of paying guests, and higher revenues.

MEDIA BUYING ANALYSIS

Media Buying Analysis

Creative Options was able increase reach and frequency, yet keep the total cost the same. We were also able to dramatically decrease the Cost Per Point while doubling the number of total spots. We are media

RADIO BUYING SAVINGS

Radio Buying Analysis

Client saves 10.7% in its media buying selection while reaching the same amount of listeners on a cost-per-point basis. Or your media buy gets a 10.7% lift in reach.